British broadcaster, entrepreneur and creative director Laura Jackson has a talent for finding beauty in everyday objects. From vintage furniture and colourful knitwear to fresh flowers and carefully chosen kitchen essentials, her shopping habits reflect a love of craftsmanship, individuality and practical design.

As the co-founder of homeware platform Glassette and founder of skincare brand Rocco, Jackson has developed a personal style that balances memorable discoveries with simple purchases that make daily life more enjoyable.

Everyday Essentials That Bring Joy

Fresh flowers are among Jackson's favourite purchases. She enjoys displaying individual stems in small vases throughout her home, adding colour and personality to different rooms.

Her food shopping combines the convenience of online grocery deliveries with visits to independent shops around London's Broadway Market. Fresh produce, good bread, Greek yoghurt, fruit and olive oil are regular additions to her basket.

Jackson appreciates the pleasure of choosing ingredients and household essentials that she genuinely enjoys using. These small purchases help create a welcoming home without requiring elaborate changes or expensive decorations.

Practical Purchases For The Home

Functionality plays an important role in Jackson's shopping decisions. A Berkey countertop water filter is one of her most frequently used household appliances, while a one-litre Bodum French press helps her prepare coffee at home and in the office.

For everyday personal care, she regularly visits Boots, a familiar British retailer that has been part of her shopping routine since childhood.

She also chooses refillable household and bathroom products from Miniml, reflecting her preference for convenient products that can be replenished without repeatedly purchasing new containers.

Her choices demonstrate how practical household essentials can become part of a carefully considered daily routine.

Her Love Of Vintage Fashion

Vintage clothing holds a special place in Jackson's wardrobe. She particularly admires Missoni knitwear from the 1970s and 1980s, appreciating the Italian fashion house's distinctive patterns, rich colours and intricate craftsmanship.

Online resale platforms such as eBay and Vinted allow her to search for pieces from particular designers and periods. Finding something unusual often requires patience, but the process is part of the appeal.

Her interest in second-hand shopping extends beyond clothing. Vintage lamps, shelving and other pieces of furniture are among the items she looks for when furnishing her studio.

Why She Takes Her Time With Furniture

Jackson has learned that decorating a home requires patience. Before buying furniture, she prefers to understand how a room functions, how natural light changes throughout the day and which objects will genuinely suit the space.

This approach helps her make considered purchases and avoid filling rooms with items that may quickly lose their appeal.

One of her most distinctive interior discoveries is a set of restored cabinets originally salvaged from a historic building. The cabinetry now forms part of her kitchen, giving the space an unusual architectural feature with its own history.

Her appreciation for reclaimed furniture reflects a broader preference for interiors that develop gradually and incorporate objects from different periods.

Thoughtful Gifts And Personal Treasures

Jackson enjoys giving presents that carry personal meaning. A carefully assembled photo album is one of her favourite gift ideas, particularly when the photographs capture shared experiences or important memories.

Among the most treasured gifts she has received are books containing handwritten messages from guests at her wedding. Their emotional significance makes them especially valuable.

For smaller indulgences, she often chooses candles or fresh flowers. Given a larger shopping budget, she would happily spend time exploring antiques markets and architectural salvage yards in search of an unexpected discovery.

Her preferences highlight the lasting appeal of gifts and objects with a personal story.

Where She Saves And Splurges

Travel is one of Jackson's greatest pleasures and an area where she is happy to spend more. Discovering new places and creating memorable experiences takes priority over many material purchases.

At the other end of her spending habits are inexpensive stationery essentials. She frequently uses mechanical pencils for notes and lists, choosing simple options from Muji or supermarkets.

This balance between occasional luxuries and affordable everyday products defines much of her shopping philosophy.

Jackson's approach shows how a distinctive personal style can emerge through patience, curiosity and thoughtful choices. By combining vintage discoveries, functional essentials and meaningful keepsakes, she creates spaces and routines that reflect her personality while remaining comfortable and practical.